Making Budget Decisions Clearer

We help Malaysian families understand where their money goes and why some expenses matter more than others

Started with Real Problems

Back in 2023, I was analyzing spending patterns for a local bank when something caught my attention. Families earning similar amounts had completely different financial outcomes. Some thrived while others struggled, and it wasn't about income levels.

The difference was priority setting. Successful budgeters weren't just tracking expenses — they were ranking them by actual importance to their lives. They knew which costs were negotiable and which weren't.

That insight sparked Brighton App. We wanted to build something that helps people see their spending through this lens of priority, not just categories.

Financial planning workspace with documents and calculator

What Guides Our Work

These aren't corporate buzzwords. They're the principles that shape how we build features and support users.

Purpose Over Polish

Every feature must solve a real budgeting challenge. We'd rather have something useful than something that just looks impressive.

Honest Data

Your spending patterns tell a story. We help you read it clearly, without sugar-coating what the numbers actually mean.

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Malaysian Context

Budgeting advice from Silicon Valley doesn't always fit here. We understand local expenses, from petrol prices to housing costs.

Who's Behind This

We're a small team focused on one thing: helping people make better money decisions without the complexity most financial apps pile on.

Priya Chen

Founder & Financial Strategy Director

Former banking analyst who spent five years studying Malaysian household finance patterns. Started Brighton App after noticing most budgeting tools ignored how people actually think about money.

3K+

Active Users

Malaysian families currently using Brighton App to prioritize their spending and make clearer budget decisions.

127

Feature Requests Implemented

Direct suggestions from users that became part of the platform. Every major feature started as user feedback.

95%

User Retention After 3 Months

People stick around because the priority system actually works for long-term budget management.

How We Think About Budgeting

Most apps focus on tracking. We focus on understanding what your spending patterns actually mean for your goals.

Family reviewing financial priorities together

Priority-First Planning

Instead of arbitrary categories, we help you rank expenses by importance. Your rent and child's education clearly matter more than your streaming subscriptions.

Person using mobile app for financial tracking

Context-Aware Insights

We consider Malaysian living costs and spending patterns. What looks expensive in KL might be reasonable, and what seems cheap might actually be overpriced.

Budget analysis dashboard showing spending trends

Realistic Goal Setting

We don't promise overnight financial transformation. Instead, we help you make steady improvements that actually stick over months and years.

Financial consultation session with charts and planning documents

Continuous Adjustment

Life changes, and so should your budget. We make it easy to rebalance priorities when your income shifts or new expenses appear.

Ready to Prioritize Better?

Join the Malaysian families who've discovered that budgeting works better when you focus on what matters most, not just what costs most.

Start Your Budget Review